
Lucid Beauty Esthetician Bios

With over 30 years of experience, Cheryl Lucid is one of San Francisco’s most trusted estheticians. Known for her meticulous brow shaping and transformative skin treatments, Cheryl blends clinical precision with an intuitive, personalized touch that has earned her a fiercely loyal clientele.
She began her career on iconic 77 Maiden Lane Spa before founding Lucid Beauty in Hayes Valley, where she built a 22-year reputation for results-driven facials, corrective peels, acne treatments, and advanced anti-aging therapies. Today, Cheryl continues her work in her private Sacramento Street studio, while also collaborating within a medical esthetics environment allowing her clients access to both elevated spa treatments and advanced clinical support when appropriate.
Cheryl specializes in customized, non-surgical facial rejuvenation, combining techniques such as microcurrent lifting, corrective exfoliation, and strategic product layering to restore tone, clarity, and glow. Her philosophy is simple: healthy skin at every age is achievable with consistency, expertise, and the right plan.
Clients trust Cheryl not only for visible results, but for her honesty, warmth, and long-term commitment to their skin health.
Luxury service. Clinical integrity. Timeless results.
